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Case Study: How One Organization Raised over $500K through Millennials
A generation of slacktivists? [slacker + activist] That is how many organizations see Millennials. We’re great for sharing information about a cause on Twitter or helping YouTube videos go viral, but,...
View ArticleAre You Taking Your Donors on a Journey?
This blog originally appeared on Philanthropy New Digests’ blog, Philantopic, on March 10, 2015. I spend a significant amount of time talking with donors about the things organization and causes do (or...
View ArticleThe Psychology of Storytelling
As a nonprofit professional, unless you’ve been living under a rock for the past few years, you know that storytelling – sharing the real stories of real people whose lives were enriched by your help –...
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Change Makers and Dream Chasers
As MCON rounds the corner to the fun- and work-filled home stretch leading up to the big day, questions from friends and interested folk start to ramp up. “What’s this MCON thing all about? Is it cool?...
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3 Tips for Running Your Next Event
I have had the great pleasure of working on MCON since its founding in 2011 and have learned A LOT over the years about event planning. From the experience design to logistics to technology to...
View ArticleCharity VS. Philanthropy: Who Will Win?
Who do you think would win in an all-out brawl between nonprofit directors and business leaders? I thought I was about to find out recently at a conference on social enterprise. A heated exchange...
View ArticleWhat Does It Really Mean to Be an Engaged Donor?
This blog originally appeared on Philantopic, a blog of opinion and commentary by Philanthropy News Digest. I interview donors, young and old, all the time to learn why they support and give to the...
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Is responsive web design important for nonprofits?
When I first heard Ethan Marcotte speak on the topic of responsive web design in 2011, I remember the whole room being filled with a thick layer of wonder as we all mulled over what this meant for the...
View ArticleUsing The Power of Persuasion to Ignite Change
Justin Lyons is a master persuader for social justice. He’s spent his career working to inspire others take action, and he personifies a generation of talented people who want to use their skills to...
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Increase Your Organization’s Credibility Online
40-50,000 Google searches are made per second. Per second. That’s roughly three million queries per minute, and more than 3.5 billion per day. And that’s just Google – 3.5 billion online searches a day...
View Article5 Things to Look Forward to at MCON 2015
This post by Derrick Feldmann originally appeared as a guest blog for Nonprofit Hub. It’s hard to believe we’re only two days away from MCON 2015. Of course, I’m pretty biased, but this is already...
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5 Incredible Campaigns And What You Can Learn From Them
Last month, we heard from some incredible individuals at MCON 2015. I know that I speak for all of us when I say I left inspired to change the world. With organizations like Knight Foundation,...
View ArticleTell People What You Believe In
This post was originally published by Philanthropy News Digest on July 27, 2015. How often does this happen? You’re at a gathering and someone asks you what you do. As soon as you say you work for a...
View ArticleBlog: Desperation is Not a Fundraising Strategy
Imagine a creditor is going to take your car away from you unless you come up with $1,000 by tomorrow. You don’t have the means to pay what’s owed. How do you get the money? Do you ask someone for...
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[BLOG] Build. Donate. Destroy! (And other good event designs)
Every year since I’ve lived in Indianapolis, I’ve had the pleasure of dropping in on GenCon, one of the cultural-phenomenon conventions our city hosts. If you’ve never heard of GenCon or have been too...
View Article[BLOG] The Problem With Millennials & Fundraising
This piece originally appeared in Fundraising & Philanthropy Australasia Magazine. There’s a tradition for each generation to complain about the next – their entitlement, their apathy, their music....
View Article8 Things You Should Expect When You Make A Donation
Giving your hard-earned dollars to a worthy cause is a great thing. In the ideal situation, you’re helping alleviate some kind of need or contributing to an organization you truly believe in. Have you...
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[BLOG] Research And The “C” Word(s): Cancer & Causes
Amy Thayer, PhD, recently joined Achieve and The Millennial Impact Project as director of research. You can learn more about Amy’s background and the expertise she brings to Achieve on her bio page....
View Article3 Things To Know About Donor Behavior
This article originally appeared on Philantopic on September 2, 2015. When I first got into fundraising, I executed campaigns without worrying too much about donors or spending a lot of time thinking...
View ArticleFundraising Meets the Power of Peer-To-Peer Campaigns
When I began my career leading fundraising efforts for a national nonprofit, the focus of everything I did was on the individual donor. Our success was based on the willingness of fundraisers to ask...
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